Location-Based Social Media The Next Big Thing For PR?
“What should we be doing on social media?” “Which social media platform works best?” Are you getting these questions, too? As PR professionals, we are looked to as experts by our clients, but, who has...
View ArticleFacebook Going Places or a Privacy Risk?
by Lauren Shapiro* As if we aren’t already super connected with social media, smart phones and web cams – Facebook now wants to know, “Where are you right now?” And if you want everyone to know, then...
View ArticleWhy Are Marketing and PR Professionals Using Geo-Location or Location-Based...
This past April, I asked if geo-location social media is the next big thing for PR? Five months later, some are still trying to figure it out. At a panel I recently moderated for the National Capital...
View ArticleWhat’s the Deal, Facebook?
by Lauren Shapiro* To businesses looking to attract consumers: I’ll give you my email address, if you promise to send me coupons. I’ll fill out your online survey, if you give me a free appetizer at my...
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